The project involved designing and building a bespoke Shopify app to support advanced bundling options for WNDRR’s online store.
Taking inspiration from global fashion and lifestyle brands, we created a system that allowed:
- Flexible Bundles: Both fixed and mix-and-match product bundles.
- Custom Discount Structures: Options for fixed, percentage, or specific-amount discounts.
- Seamless Cart & Checkout Integration: Ensuring a frictionless buying experience.
- Admin-Friendly Interface: A simple backend for WNDRR’s team to create and manage bundles, inspired by best-in-class apps like USO.
- Performance & Reliability: Thorough testing, optimisation, and deployment for a stable, scalable solution.
By focusing on usability for both customers and internal teams, the app was designed to deliver immediate sales impact while reducing reliance on third-party tools.
Integrations
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The custom Shopify app launch was a resounding success. The project was delivered under budget, with no post-launch bugs reported months after deployment.
Since going live on 10/07/25, WNDRR has seen their conversion rate increase from 2.88% to 3.22% in July, a clear indicator of the app’s direct impact on performance.
A significant portion of WNDRR’s sales now run through the bundling functionality, demonstrating both the reliability of the system and its ability to drive measurable ROI.
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