The project centred on building a vibrant, conversion-driven website that could scale with OxyShred Energy’s rapid growth. Our focus was on delivering a mobile-first design optimised for performance, ensuring a seamless user experience across all devices.
Key goals included:
- Performance Optimisation: A fast, responsive website to boost retention and conversions.
- Conversion-Focused Strategy: Clear, engaging calls to action, with all purchase pathways leading directly to the Amazon product page.
- Interactive 3D Elements: Using Webflow’s native Spline integration, we incorporated interactive product visuals to highlight flavour options and create a memorable onsite experience.
By blending bold visual design with cutting-edge interactivity, we ensured OxyShred’s digital presence matched the energy and excitement of its product.
Integrations
We implemented essential integrations to support the site’s core functionality, improve efficiency, and create a seamless user experience across marketing, logistics, and customer touchpoints.
Clayton M
Chief Growth Officer
The OxyShred Energy website successfully launched as a bold, engaging platform that amplified brand recognition and supported global growth. The streamlined Amazon-driven purchasing flow increased click-through rates by 41% in the first six weeks, while the mobile-first design drove higher engagement among younger, mobile-dominant audiences. The interactive 3D elements set the site apart from competitors, creating a distinctive user experience that resonated with both new and returning customers. Overall, the project provided OxyShred Energy with a world-class digital foundation to scale into new markets.
